Dear Affiliate, Are You Made Out of Sheep?

Are you an expendable affiliate? Or a great affiliate? Only two steps separate you from the best, or the worst: Step 1: Deliver more revenue than you take in commission. Step 2: Generate this commission at a profit. An affiliate offers no value if he neglects Step 1. His business goes broke if he neglects Step 2. Every day, hundreds of new affiliates conspire to cheat this founding principle of performance marketing. And every day, they fail. Like a herd of hopeless sheep. If you want to become an indispensable affiliate, there’s one thing you need to understand. The Value Chain Affiliates who are capable of delivering paying customers, whilst sustaining their own margins, are a dying breed. Seriously, newbies… The…
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